We don’t just dive in head first. We first focus on getting to know you, your business and your audience so we can make the plunge together.

• Examine your target audience and conduct competitor analysis
• Establish goals and expectations for your website
• Pinpoint pain points for new site to resolve
• Discuss technology, plugins, integration, and other third party requirements
• Establish any tasks or resources required by each party
• Develop a comprehensive solution recommendation including indicative timelines
• Identify any additional features or areas of improvement to help you plan your project scope with your time and budgetary restraints in mind

Every good project starts with a plan. We work with you to develop complete technical and functional specifications as well as low-fi wireframe designs. This means we can focus on perfecting the user experience before starting design.

• Fully scope the technical requirements of the project
• Detail the functional specifications of each feature of the website from both a user and admin perspective
• Establish your site’s information architecture
• Create low-fi wireframes, focusing on UX that satisfies both business and user needs
• Establish your business rules to enhance conversion points
• Intuitively made to encourage customers to checkout or get in contact with you
• Plan for updates and new features

Great design is both beautiful and functional. In this phase, we use the approved wireframes as the skeleton to design a delightful experience. Once you’re happy with the first few pages, we roll out all pages for your review.

• Take wireframes and transform them into visually stunning design
• Staged roll out for your satisfaction at every point
• Assess usability and logic of design through an eCommerce lens
• Creative, bespoke ideas that reflect your brand’s identity
• Represent brand positioning to reflect your business goals and build trust with the user

Watch your designs transform into a working website, with clean code and pixel-perfect layouts. We integrate your systems into your website to create a fully functioning online ecosystem.

• Quality development with best-practice coding
• Further assessment of the UX to ensure maximum conversion down the line
• Built to be flexible for future updates and phases
• Using the latest technology, we ensure your site is contemporary
• CRM, ERP, inventory management, accounting and POS integrations
• Integration with your shipping and fulfilment platform and your accounting and payment gateways
• Email and marketing automation
• Setup of analytics, reporting and testing

Each website we produce goes through a rigorous testing process. These tests ensure the highest quality in every aspect before deploying in the live environment. Be confident in your newest asset.

• Physical testing in modern browsers, cross-browser testing
• Physical and simulated testing on mobile devices and smartphones
• Broken link testing, W3C validation, CSS validation, usability testing
• CMS Training with your project manager
• Dedicated testing environment for you to conduct your own User Acceptance Testing before going live

The deployment of a website is a process that requires a lot of meticulous care and attention to ensure a smooth launch. We guide you through this process for a successful lift-off.

• Hosting selection and setup assistance
• Liaise with all of the relevant business parties to ensure everyone is well prepared for launch
• Provide guidance on DNS changes
• Conversion teaching set-up
• Form testing
• Analytics setup review

For us, every client relationship is long term. We can continually monitor your website and make optimisations to increase UX and conversions as needed.

• Ensure you’re across new and relevant technology as it becomes available
• Make recommendations to keep you ahead of the competition
• Enhance and evolve the user experience as your business grows or needs alterations
• Connect you with our expert marketing team to ensure the site’s ongoing success